When organizations set out to control budgets and boost operational efficiency, utility management often becomes a focal point, and the conversation typically starts with one question: “How can we reduce costs?”
Naturally, that leads to talk of cost savings. Some cost savings tactics include renegotiating vendor contracts, reducing utility consumption, and cutting unnecessary services. These are powerful and measurable changes that deliver an immediate bottom-line benefit. But there’s another, equally important strategy that often gets overlooked:
Cost avoidance—the practice of preventing future expenses before they hit your ledger.
Let’s break down what each term really means and why cost avoidance deserves a place in your energy and sustainability playbook.
Example: Negotiating a lower rate with your electricity provider saves money on your monthly bill.
Example: Identifying and fixing a leaking pipe before it causes thousands of dollars in increased water bills.
While both approaches contribute to financial health, cost avoidance is often invisible unless you’re tracking it. That invisibility can make it harder to quantify, justify, and celebrate, especially in public or governmental organizations that rely on clear budget documentation.
Imagine a city fleet manager who spots an uptick in vehicle fuel use due to aging tires and addresses the issue proactively. They avoid future overages and reduce emissions—but unless those avoided costs are captured and verified, the win might never be reported.
That’s a missed opportunity.
Cost avoidance is a forward-thinking strategy that supports:
It’s not just about saving money—it’s about building operational resilience.
The challenge with cost avoidance is proving what didn’t happen. You can’t point to a line item that doesn’t exist. In the past, some dismissed cost avoidance as a “smoke and mirrors” accounting strategy. An approach needed to be put in place to make the results of cost avoidance calculations consistent and universally acceptable.
Dating back to the early 1990s, the International Performance Measurement and Verification Protocol (IPMVP) was established to standardize measurement and verification (M&V) for energy and water efficiency projects. The purpose of the IPMVP is to increase certainty, reliability, and level of savings; reduce transaction costs by providing an international, industry consensus approach and methodologies. To further professionalize the field, the Certified Measurement & Verification Professional (CMVP) credential was developed by the Association of Energy Engineers (AEE). EnergyCAP is IPMVP compliant.
This chart shows how EnergyCAP users can visually demonstrate cost avoidance by comparing three key energy use scenarios:
The gap between the adjusted baseline and actual use (highlighted in green) is your avoided cost.
As Thomas Diliberti explains it, “That visual gap* is what tells the story. You can say: ‘Here’s what we would have spent, here’s what we actually spent, and here’s the difference we avoided because of what we did.’” *referring to the green margin in the graph.
Cost savings and cost avoidance are two sides of the same coin. One trims today’s expenses, and the other protects tomorrow’s. But both are essential to building a smarter, more financially responsible operation.
At EnergyCAP, we help you capture both—turning invisible wins into tangible outcomes.
Whether you’re managing utilities across a university campus, government facilities, or commercial properties, EnergyCAP gives you the power to:
Explore how EnergyCAP helps organizations like yours capture savings and avoid costs with smarter utility management.
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